Archive for the 'Candy Land' Category

30
Oct
09

What Halloween has taught marketer’s about false advertising.

Halloween is tomorrow, and if you’re in Denver you may not be looking forward to a long night trudging through the snow. Cheer up! Weise has cooked up something special for you on the side. The video below focuses on the dangers of false advertising and what they can do to your brand – with a Halloween spin to it, of course.

As you have just learned, eventually a customer might punch you in the face. Keep it honest guys. Have a safe and enjoyable Halloween with your families.

28
Aug
09

Sugary Sweet PR Treat

San Francisco Candy LandThe Candy Cane Forest and Lollipop Woods have never tasted so sweet. King Kandy and Princess Frostine have never seemed so real.

The world’s most crooked street was transformed into an enormous Candy Land for the game’s 60th birthday. The curves of San Francisco’s Lombard Street were paved with colorful game board tiles, while patients from a nearby children’s hospital stepped in as live players and helped the birthday bash turn out to be a delightful success.

What a fantastic, magical PR stunt for the children who love Candy Land and the adults whose childhood memories may very well reside there.




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